Why High-Saturation Colors Dominate the MENA Jewelry Market

In the Middle East and North Africa (MENA), color is more than style — it's a cultural statement.


Women in this region overwhelmingly prefer bold and vibrant colors, especially:

Gold: for wealth and honor

Emerald green: for vitality and prestige

Royal blue: for elegance and nobility

Red: for passion and celebration

In contrast, minimalist or muted-toned jewelry, while popular in East Asia and the West, often fails to resonate with MENA audiences.

That’s why we designed our Ethnic Jewelry Sets to align with this aesthetic — rich in color, symbolism, and tradition.

🛒 Explore our vibrant collections: https://ehnan7-mf.myshopify.com/
📩 Inquiries: qixiangyu2008@gmail.com

 

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